Cheeky Tapes began with Freddie, our little inspiration, who was born in January 2021 with a rare genetic condition. When discharged from NICU Freddie still needed a feeding tube, and like so many parents, I wanted something that made the experience just a little brighter - something fun, colourful, and full of personality.

When I couldn’t find any tapes I truly loved, I decided to make my own. What started as a way to bring a smile to Freddie’s face (and ours!) soon turned into something much bigger. In July 2021, Cheeky Tapes officially launched - and we’ve been making tapes for families and hospitals ever since.

In May 2022, Freddie no longer needed his feeding tube - an incredible milestone we’ll always celebrate. But that didn’t stop us making tapes for those who need us. We continue to make tapes that bring comfort, confidence, and a bit of cheeky charm to families on their own unique journeys.

Every sheet is made with care, creativity, and a deep understanding of what these little details can mean to someone’s day.

Thank you for supporting our small business and being part of the Cheeky Tapes community!